Giuseppe Gruttad'Auria

Behavioral Scientist

Welcome in. I am a behavioral scientist studying how data visualizations shape people’s minds: what they perceive and how the information affects them. Let’s understand how to make data visualizations behaviorally intentional.

Current affiliation and contact

I am currently based at the Institute of Management, University of Neuchâtel.

Institute of Management, Rue A.-L. Breguet 2, 2000 Neuchâtel
Office R.170

Email me University of Neuchâtel

Current research focus

01 Persuasive visualization design Visual Design Features as Persuasive Cues

How features of real interactive visualizations shape perceptions, attitudes, and online behavior.

02 Visualized uncertainty When Visualized Uncertainty Reduces and Increases Belief Update

How uncertainty displays can reduce processing fluency while increasing trust among more numerate audiences.

03 Visualization-based beliefs The Impact of Data Visualization on Beliefs and Opinions

How experimental and quasi-experimental evidence maps the effects of data visualization on beliefs and opinions.